Assignment 1: Modes of Entry and the International Strategy
When an organization decides to expand operations internationally, one important thing to be checked is how it will approach and enter the foreign markets being targeted. The choice of which entry mode(s) to be used in entering international markets should match a company’s international strategy. The entry mode must also be chosen to align well with an organization’s structure and the knowledge of the markets.
Using the University online library resources, locate a minimum of four different scholarly sources on modes of entering global markets:
Beginning Friday, February 6, 2015, post your responses to the appropriate Discussion Area.
Write your initial response in 300–500 words. Your response should be thorough and address all components of the discussion question in detail, include citations of all sources, where needed, according to the APA Style, and demonstrate accurate spelling, grammar, and punctuation
Assignment 2: Required Assignment—Global Strategy Analysis—The International/Global Operations and Their Key Markets and Potential Competitors
For this assignment, you will research the potential international markets and possible competitors of your chosen project ( a company of your choice). The combination of those two items enables you to create a powerful framework to perform a relevant organizational analysis.
In a 7-pages report, include the following:
Part I: Key Market
In this part of this assignment, you are to:
Specific evidence from scholarly sources should be used to support your choices. Generate separate analyses for each country and/or region chosen, addressing the following main points:
Part II: Define Competitors
Create one report for EACH competitor chosen. Include the following information:
Note: You may want to prioritize competitors who have a global footprint or are the largest competitors in each lead country and/or major region you considered in Part I. Competitors with a great potential to become global players should also be included. Specific evidence from scholarly sources should be used to support your choices.
Your final document should be a 7-pages Word document and use a minimum of 5 professional sources to reinforce your conclusions. Write in a clear, concise, and organized manner; demonstrate ethical scholarship in accurate representation and attribution of sources; display accurate spelling, grammar, and punctuation. Use the APA format.
Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M4_A2.doc. For example, if your name is John Smith, your document will be named SmithJ_M4_A2.doc.
By Tuesday, February 10, 2015, deliver your assignment to the M4: Assignment 2 RA Dropbox.